Achievements 2014-19

We can hardly believe it our self! In 2019 we are now celebrating 5 years in business and what a ride. It feels like yesterday we stood in our first shop, and 5 years later we can hardly count how many we have anymore. We have grown from local to global faster than you can say globalisation. We are honestly, very proud of the achievements and like to share some of our history with you.

Adjust your time to 2014!

2014

Started from a local store

July 1st Shenghuc / Shenghuowuyou

(meaning easy life in Chinese) store launched in Zhongshan City, Guangdong, China.

2016

2015

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Awards

2 years in a row we won the Franchise China Star award.

 

In December 2016 we took home the Top 10 Best Franchisors.

2017

Foreign Investment

In June we  signed agreement with Jade Invest, a giant Swedish investor company, and then marched into the global markets.
We changed the named to Lätt Liv which is Swedish meaning easy life". The concept of Scandinavian Inspired Lifestyle was created.

Global

In July Lätt Liv announced globalization business strategy and carried out overseas expansion.

1st oversea markets

In August Lätt Liv reached strategic cooperation agreement to enter Pakistan market.

 

...and next

In December LÄTT LIV reached strategic cooperation agreement to enter the Philippines market.

2018

Indonesia

In January Lätt Liv reached strategic cooperation agreement to enter Indonesia market.

Latin America

In March Lätt Liv reached strategic cooperation agreement to enter Panama market.

Miss World

In July Miss World Megan Young attended the grand opening of the first store in the Philippines as Lätt Liv regional endorser.

New generation store design

In September Lätt Liv officially released the new generation of store image all over the world.

Awards

In December Lätt Liv won the Franchise China Star 2018 once again.

China-Asian Expo

In September Lätt Liv was specially invited to showcase and display various new products appealing to a throng of visitors on the 15th China-ASEAN Expo.

Costa Rica and El Salvador

In September Lätt Liv reached strategic cooperation agreement to enter Costa Rica and El Salvador market on the same date.

 

Colombia and Ecuador

In November Lätt Liv reached strategic cooperation agreement to enter Colombia and Ecuador market.

Oceanian market startup

In December Lätt Liv reached strategic cooperation agreement to enter Australia market.

India

In December Lätt Liv reached strategic cooperation agreement to enter the world’s second-largest market -- India.

2019

Africa market

In January Lätt Liv reached strategic cooperation agreement to enter Egypt market.

5 years

Can't believe it, its already been 5 years since we started.

5 years

Can't believe it, its already been 5 years since we started.